The Sales Mastery Group has released their 2020 “AI-for Sales Solutions Guide.” The report is a round-up of 180 solutions in the AI-for-Sales space. The round up summarizes product capabilities and includes links to product websites, demo videos and other information to help you sort through the Sales / AI landscape.
Sales Mastery Group is run by Jim Dickie and Barry Trailer – both seasoned analysts who have covered and been neck deep in the sales strategy and sales automation space for many years. Jim is the author of The Chief Sales Officer’s Guide to CRM and Insights into High Tech Sales and Marketing, and he co-authored The Sales and Marketing Excellence Challenge and The Information Technology Challenge. Barry Trailer is currently an author/adviser on CustomerThink.com. Other writings by Barry include The Sales & Marketing Excellence Challenge: Changing How the Game Is Played, co-authored with Jim Dickie (Jan ’03) and Sales Mastery, a novel (1991).
Jim and Barry believe that Artificial Intelligence plays a tremendous role in the future of sales but that many companies are still trying to understand how to best leverage AI in their business.
They posit that most companies and business leaders view Artificial Intelligence from one of these three lenses:
- AI is a way to augment & enhance business performance.
- AI is threat and a job killer.
- AI skeptics – where they are still hesitant to adopt new technologies.
The “AI-for-Sales Solutions Guide” should assist sales leaders who fall into all three of the above camps and help them navigate this constantly changing landscape.
It goes without saying that we here at SalesDirector.ai believe that artificial intelligence is just getting warmed up and that we are at the tip of the iceberg with regards to AI’s influence on business and sales.
We view artificial intelligence as a way to make sales teams more efficient, to eliminate the mundane work and a way to uncover business and sales insights like never before.
This guide by Sales Mastery Group is a great way for progressive businesses to navigate the AI waters and understand its lasting impact on their sales people, process and revenue. You can get your own complimentary copy of AI-for-Sales 2020 by clicking here.